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Rex Leech is a shrewd businessman in Metropolis. He originally works for Vincent Edge, until Superboy hires him as a business manager. Leech was responsible for marketing Superboy's reputation, and turning his public image into profit. His daughter Roxy Leech is also deeply in love with Superboy. Rex Leech was created by Karl Kesel and Tom Grummett, first appearing in Adventures of Superman #502. (1993)